Maximize Your Exposure

We put our muscle behind your marketing.

Your apps, more places

NOOK Apps are an integral part of the on-device, online and in-store marketing for our devices, which are sold through powerful retail partners such as Barnes & Noble, Walmart, Target and Best Buy in the US, and leading UK retailers including John Lewis, Argos, Blackwell’s, Foyles and many more.

Here are just some of the ways we drive success for our developers:

On-device Curation

Your apps can be uniquely featured in curated lists profiled by customer interests, including Must Have Games, Seasonal Apps, Travel Buffs, Foodie Apps, Kids Can Learn and more. In addition, NOOK HD tablet users are presented with personalized content based on their preferences and past purchases, ensuring your apps are visible to the customers most likely to purchase them.

Email and Social Media

Our customers are loyal, vocal and social, posting thousands of comments across Facebook, Twitter, Pinterest and more. Apps are frequently promoted through our social media activities.

We also connect with millions of customers regularly via email, with monthly possibilities to feature apps.


We work with each retail partner on opportunities to feature apps in marketing materials, in advertising and in innovative promotions unique to each outlet.

Online with NOOK Storefront

Promotional spaces within our online NOOK Storefront are viewed by millions of visitors who come to our website each month to browse and buy content and apps.

Contact Us

Explore opportunities for your apps